> ## Documentation Index
> Fetch the complete documentation index at: https://docs.elasticfunnels.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Create Landing Page

> Choose how to create a page: templates, visual builder, code, AI tools, and checkout paths

A landing page is where someone lands from ads or email. On **Create Your Landing Page**, choose how you want to start: AI, a cloned URL, a template, the drag-and-drop builder, the code editor, or a checkout page when your brand supports it.

## Open Create Page

1. In the sidebar, open **Pages**.
2. Click **Create Page**.

**What you see on Create Your Landing Page**

* **AI Page Builder** creates a first draft from your prompt.
* **AI Page Cloner** turns a public URL into an editable page. Some plans may need an upgrade.
* **Arbitrage Page Builder** starts the arbitrage builder flow.
* **Drag and Drop Builder** opens page details, then the visual builder.
* **Choose Template** opens the template library.
* **Checkout Page** appears only when checkout is set up for the brand.
* **Code Editor** opens page details, then HTML, CSS, and JavaScript.

Pick a card to start. If you open a path and want a different one, use **Back** to return to this screen.

## AI Page Builder (recommended, beta)

Describe the page you want. ElasticFunnels creates a draft you can edit in the builder.

## AI Page Cloner and Arbitrage Page Builder

**AI Page Cloner** imports a public URL into an editable page. If your plan does not include it, the app prompts you to upgrade.

**Arbitrage Page Builder** starts a guided flow for arbitrage-style landers.

## Or build it yourself

**Drag and Drop Builder** asks for **page details** first: title, slug, status, and domain when your project uses domains. After you save, you build visually.

**Choose Template** opens the template library. Pick a layout, then finish the prompts.

**Checkout Page** only appears when your brand is set up for checkouts and payments. It starts from checkout-focused templates.

**Code Editor** asks for **page details**, then opens HTML, CSS, and JavaScript.

## Shared template links

If you open a **shared template** or clone link, the clone flow starts for you automatically. Complete the fields on that screen to create your copy.

## Page Builder Tips

* **Start from a template** when you want structure from day one.
* **Keep one main action** per page so visitors know what to do.
* **Headlines** should state the benefit in plain language.
* **Social proof** (reviews, quotes) belongs near the decision point.
* **Check mobile** in preview before you publish.
* **Keep images lean** so the page stays quick.

For a wider tour of page features, see [Pages Overview](/pages/overview).

## Best Practices

* One clear goal per page.
* Buttons that stand out from the background.
* Trust cues where people hesitate (guarantee, support, security).
* Copy that answers "what do I get?"
* Images that support the story, not decoration only.