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Quizzes are interactive funnels: a visitor answers questions screen by screen and ends on an outcome, a lead form or a checkout. You build them in the quiz builder, a canvas of screens and blocks with a flow view that connects the screens.
Quizzes are in beta.

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Create a quiz

Open Quizzes and create a new quiz. You can start blank, or pick one of the niche templates under Templates (“Pick a quiz template”, then Use this template). A template comes with its questions, proof screens, summary, lead capture and pricing already wired, and you can change anything in the builder. Every new quiz, blank or from a template, starts as a draft. Its page stays offline until you publish the quiz for the first time, so nobody can reach a half-built quiz. The builder shows a Not published pill until then.

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Save your work

Click Save draft in the builder toolbar, or press Ctrl+S (Windows) or Cmd+S (Mac). A draft is private: visitors keep seeing the published version until you click Publish. When the quiz has unpublished changes, the toolbar shows a Draft pill. Click it to throw the draft away and go back to the live version.

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Connect screens in the flow

The flow view shows each screen and the connections (edges) between them. Click an edge to open its condition panel, where you set when the visitor takes that path (for example, an answer equals a value, or the score is at least a number). Every comparison the panel offers publishes, including >, >=, < and <=.

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Multiple-choice screens need a Continue button

A single-choice question moves the visitor on as soon as they pick an answer. A question with Allow multiple choice turned on does not: the visitor picks several answers, then needs a button to go on. Every multiple-choice screen therefore needs a button (for example Continue) connected to the next screen. The quiz templates already have one on every multiple-choice screen.

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Publish checks

When you click Publish, the builder checks the quiz and refuses to publish while any of these is true. Fix the screen or block named in the message and publish again.

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Score ranges apply only to score-based outcomes

Score ranges are used, and checked, only when the quiz’s Outcome strategy is Score based. With any other strategy the ranges are ignored, so leftover or overlapping rows do not stop you from publishing.

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Template example values

Some template screens show example numbers in a personalized summary (for example an estimated result or a percentage). Your quiz does not compute those numbers, so the builder marks those blocks:
  • In the builder, the block carries an Example values badge (“Template numbers this quiz does not compute. Edit them or delete the block.”).
  • When you publish, you get a Published with example values warning that says how many blocks still show them. The quiz still publishes.
  • On the live quiz, visitors never see these blocks. In a preview you see a note in their place instead.
To clear the mark, edit the block’s content (replace the numbers with your own, for example a variable this quiz computes such as [[score.total]], or reword it) and save. The badge and the warning go away and the block shows on the live quiz. Or delete the block.